You and your competitors will be competing for the same customers. The job of marketing is to decide how to create a strategy that will give you an advantage over your competitors. Don’t bury your head In the sand and think you have no competitors.you will have. Look at what marketing strategies they are using and try to be different.The basic concept of a tell a friend script is a script wherein a person may input his name, e-mail address, the recipient’s e-mail address and send the media to the intended recipient much like an e-mail with an attachment. As the recipient receives the e-mail he wouldn’t think of the mail a spam mail because he would see the sender’s name as someone he or she knows and trust.There are hundreds of forums on every imaginable topic on the internet. By participating on leading forums in your niche, you will not only get a steady stream of highly targeted traffic, but you will also get back-links. As an added bonus, you will become an authority figure and boost your credibility. When people visit your site from a forum, they already know and trust you. This plays a very important role in converting visitors to paying customers.